Featured Products

  • Christian Louboutin - Very Croise Sandals

    Christian Louboutin

    Black satin strappy sandals
    with a 1.5 inch patent platform.
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  • Chloé - Poppy Necklace

    Chloé

    Gold metal enamel
    & crystal flower necklace.
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  • Marni - Textured Leather East West Bag

    Marni

    Dark green textured leather
    with cut-out contrast handles.
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  • Stella McCartney - Charm Shoulder Bag

    Stella McCartney

    Coffee plissé faux leather bag
    with gold-tone chain charms.
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Chloé - Oversized Leather Tote
Oversized Leather Tote
£835.00
Miu Miu - Two-Tone Knitted Scarf
Two-Tone Knitted Scarf
£65.00
House of Fraser
Yoox
Woman sat with a laptopOnline Fashion Goes Big, Some New Tips for the Season

It’s quick, convenient and sometimes cheaper than the store retail price, which is why buying online is now bigger than ever.

For fashion’s latest and best trends, the Web really is a cool place to get what you’re looking for.  At best it’s walking into a chic boutique in the heart of chic-land; delighted to find one off’s you’ll never see a duplicate of on the high street (www.thedispensary.net).  Or at worst, purchasing mass produced replicas of high end fashion, only to be popped into grey royal mail postage bag and returned to the e-tailer.

But don’t worry, because this season there’s lots of ideas, colours and e-tailers to prevent you making the wrong choices.

The success to your chosen look – is keeping it simple.  Less is the new more.  The advent of the clutch bag has been meteoric and is now categorised from high street to high end offerings.  Try to explore some of the different styles, fabrics, sizes and colours (www.peregun.com).  Particularly, a good idea is to find a matching shoe and bag set, which works well for day time and evening.  Without, a doubt bright coloured footwear are back and it’s a real treat finding exotic skins, patents or print fabrics (www.gina.com).  
 
The rational is to do with the emerging trend in multi-colour print, polka dot skirts and dresses, (www.mango.com) check and stripe trousers; and the ever increasing vinyl (patent) shoes and jacket outfits.  These contrast on fabrics aid as a backdrop, so you won’t want to cluster your finished look.

The maxi dress is still the way-to-go.  In an array of styles (www.lauraashley.com) there’s ample ways to be creative.  It’s great for going “boho” but if that doesn’t appeal to you, then a conventional look may be your answer.  It’ll add luster to your appearance worn with 4 inch - peep toe - heels, classic or contemporary jewellery; garnished with a sophisticated patent clutch bag.

New colour trends worth exploring are hot pink, orange, turquoise, cannery yellow and violet.  But remember when adding new colours to your collection try not to add every colour in the rainbow just because it’s available.  Trends come and go.  The secret is to work around classic colours i.e. your blacks, blues, creams and greys then steadily try new combinations to bring out the best in your collection.  It’s about mixing the best with best.  This is what makes Ralph Lauren and British designer Hackett synonymous with fine tailoring.
Written by Shola Shabio
Tuesday, 01 July 2008